Search engine optimization, or SEO, is a way of increasing a website’s visibility on search engine results pages by using keywords, quality content, and trust factors to rank higher in the search engine results for particular keywords and phrases.
Artificial intelligence, or AI, refers to computer software and hardware that analyzes, learns, and adapts in much the... Read full definition
Business-to-Consumer (B2C) marketing is the marketing of products and services to individual customers or... Read full definition
Versium’s predictive scores show the probability any given individual will take a specific action. What that action... Read full definition
